Boston Design Week Awareness Campaign

Boston Design Week is an annual city-wide festival which seeks to increase public awareness and appreciation of all aspects of design, foster recognition of the vital role design plays in our lives, and bring new audiences to a wide array of design industries and organizations.  My assignment for this project was to recreate a brand identity for it along with a series of two brand awareness posters. My goal was to demonstrate the impactful role that design plays in our lives by emphasizing on unreadable, dysfunctional and unusable design. 


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Practical, Poetical & Persuasive
Lemon Recipe Cards
100 Holocaust Survivors
What makes designers happy? - Design Census 2016
Vive app
Safe drinking habits
Boston Design Week Rebrand
Design is a Job
Systems Patterns